Why is Openai Monthly Subscription for Chatg Pro costs $ 200? Because CEO SAM Altman said it. “Personally I chose the price and thought we would make money,” Altman wrote to X.
Lunched by the end of last year, the plan designed for energy users includes almost unlimited access to Chatgpt, as well as the first DIBS in the role launches, such as the new Openai agent. The plan attracted power users well. One month after its initial launch, Altman claimed that Openai would continue to lose money in subscription to everything you can eat.
Although Altman admitted that the monthly $ 200 level was a greater money, the launch set a precedent and began at the pricing season based on the expensive chat subscriptions.
The tools of generative AI are expensive and intense in resources, with many startups that burn rapidly through cash. And, just as Openai defined the Chatbots Consumer Market with Chatgpt’s launch, competitors coincided with the price of $ 200 a month for Chatgpt Pro.
In April, Anthropic left Claude Max for $ 200 a month. Google entered the game not too long with the Ultra Plan for Gemini, which costs $ 250 a month and includes cloud storage. These releases were followed by the $ 200 $ 200 cursor monthly plan, for AI assisted coding, and the monthly $ 200 perplexity Max Plan for AI -powered search. The most recent addition to the trend, the Shai Supergrok Plan, is also the most expensive at $ 300.
Despite this trend in the most expensive level prices, many of the companies continue to offer free access, albeit limited, to their generative IA tools, as well as a $ 20 plan for users who want more access to the models, but do not achieve wild.
“This upper level subscription is the first test of new interfaces and new interactions,” says Allie K. Miller, an influential business consultant that subscribes to many of the most expensive plans. Sort who really pays these $ 200 plans in two basic groups. First, you have a faction of Silicon Valley informeds who have money to burn and want to experiment with “alpha products that are on the most expensive side”. For this group, value is not really about making money with tools. “It gives them not only cachet to their community, but they feel like an explorer of the new age,” he says. Miller makes Google Glass and Apple Vision owners in this same group.
The second basic SUn group, as Miller describes, believes that they are obtaining a solid performance of their investment. “We are winning this money over time saved or revenue in a short time,” he says. This could include Silicon Valley investors who are trying to use AI Ultra to automate email communications, software developers used by Claude Max to encode for hours each day and investment bankers who are targeting MAX perplexity for daily market updates. Dmitry Shevelenko, the Business Manager of Perplexity, claims that most Max Plan subscribers use money gain tool.