Google is rolling To their search experience in mode and everyone in the United States as of today. Adding to the Chatbot style to the company’s search engine results page is designed to respond to longer consultations and uses the Google AI model to generate full answers based on the open network indexed websites.
AI mode is Google’s direct response to Silicon Valley Startup Startup Startup Startup Post such as Openai and Perplexity, which provide Chatbot style answers to questions and queries.
If all this feels like Déjà vu, it is because at the Google and/s developer conference last year, the company published the precursor to AI mode, the general views of AI. By 2024, Google began using its machines intelligence model to summarize the content of the web and plaster a text block at the top of the results for some queries. The general views of the AI were criticized at the time of its publication for giving wrong and absurd answers, as a flood of users pushed the function to its limits and demonstrated how AI generative tools can erroneously interpret online information. Who could forget that hailarsly wrong result of putting glue on the pizza?
Google has been adjusting its AI summary tools during the year since this launch. The company has now created a personalized version of its Gemini 2.5 model that divides questions in various queries to create the results you will see in AI mode. “It allows a much more powerful discovery of the web because you would not have, let’s say, dozens of other questions,” says Robby Stein, Vice President of Google Search. “Many times there is no website that has the information you specifically requested.”
Despite the improvements of the underlying model, the accuracy of the answers given by Ai search engines is still under scrutiny. Due to the way in which the language models large process information, bots are prone to introducing false information.
AI mode, like most Chatbot tools, includes a renunciation of the bottom of the answers that indicate that the software makes errors. In Beta version Wired tests, AI mode answers for some health care consultations had additional warnings. “This is only for informative purposes. For medical advice or diagnoses, consult a professional,” read the extended responsibility at the end of a trans adolescents response seeking attention to gender.
In addition to precision concerns, many search engine experts I have talked about still seem to be doubtful for users to really check the websites cited in Chatbot’s response, compared to how many would click on the blue links in a more traditional Google search.
“Click rates of AI general views are drastically lower than AI’s general views on the page,” says Barry Schwartz, a search engine expert and CEO of RustyBrick Software Service Service Company. “Therefore, people just trust what they see. They are reading and moving.”
