We’re excited to share a big change in our product lineup: we’re moving from “Chatbots” to “Chat Flows.”
This evolution marks an important moment in our journey, as we strive to elevate the way businesses interact with customers.
Let’s see what this new change will bring.
From chatbots to chat flows: the reason behind the change
Chat flows are conversation builders that imply a smooth and effortless interaction that guides website visitors through their journey with your brand. A chatbot flow is a structure that defines the interaction between a user and a bot. Considers the answers to be given according to the customer’s questions.
So, we renamed these simple rule-based bots. On the other hand, the term “AI Chatbots”—software that uses natural language processing (NLP) to interact with users—remains the same.
Why did we decide to go with this name change?
It’s simple—
As our technology and your needs evolve, we’ve decided that the name “chat flows” more accurately reflects the seamless and dynamic experience our product offers.
Unlocking the potential of chat flows
Chatbot flows aren’t just about renaming. They represent a shift in how we approach customer engagement.
Let’s explore the benefits offered by Flows:
They improve the customer experience
With Flows, you’ll find a neat and easy-to-use interface, simplifying the setup and management of interactions tailored to your audience. The streamlined interface ensures that you can navigate through the various features, providing a friction-free experience for you and your clients and improving customer satisfaction.
Read more: Learn how ADT Security increased sales and improved customer experience with Tidio.
Chat flows drive sales
Flows can help you experience a significant boost in conversion rates. Moreover, you will be able to interact with customers at the right moment, leading to increased sales and profits. Through targeted interactions and personalized messaging, Flows enable you to capitalize on sales opportunities, ultimately driving growth for your business.
They effectively capture leads
Chat flows streamline lead generation processes, ensuring that no potential opportunity slips through the cracks. Engage and qualify leads effortlessly, strengthening your sales pipeline. By using Flows’ advanced lead capture capabilities, you can efficiently identify and nurture prospects, maximizing your conversion potential.
Read more: Check out the best lead generation tools out there.
Chat flows reduce customer support cases
Last but not least, chat flows handle common support questions well, which is good news for your chat support. Flows not only reduce the live agent’s workload, but they also allow them to focus on solving complex issues and delivering exceptional service. That’s because flows let you automate routine support tasks. With automated conversations at your disposal, you free up valuable time for your support team to address more critical customer needs and respond promptly to user responses.
Read more: Explore the best chatbot conversation flow templates, examples, and use cases.
Our commitment to your success drives us to continually improve Flows, ensuring it remains a robust solution that meets your evolving business requirements.
What’s next?
As we look to the future, here’s a glimpse of what you can expect from chat flow development in the upcoming quarters:
Advanced behavioral targeting
You’ll be able to tailor personalized interactions in response to multiple signals gathered from website activities, using enhanced behavioral targeting features. By analyzing client behavior and preferences, you can create user experiences tailored to your audience, driving higher engagement and conversions.
Improved sales support
Stay on top of new features designed specifically for Shopify users. From streamlined chatbot workflows to innovative sales and lead generation templates, Flows is set to power your ecommerce efforts. You can create dynamic sales funnels that guide customers through the buying process, maximizing sales opportunities and revenue.
Read more: Explore the most practical chatbot examples to find inspiration.
Improved analytics
You get deeper insights into the impact of your initiatives with enhanced analytics capabilities. This functionality will allow you to make data-driven decisions to drive growth and maximize ROI. By tracking key metrics and performance indicators, you optimize your customer engagement strategy, ensuring that each interaction delivers maximum value for your business.
Read more: Find out more about Tidio’s chat flow analytics.
Elevate your customer experience with chat flows
The change from “Chatbots” to “Chat Flows” is our way of expressing appreciation to our customers and recognizing their expectations and needs. Going forward, our Flows will represent a significant evolution in customer engagement, offering personalized interactions, enhanced sales assistance, and deep analytics. We aim to make our product top-notch, and this move will only bring us closer to achieving that goal.
Start using our product today and take the first step towards transforming your customer interactions. By doing so, you will experience the transformative potential of chat flow for your business!
